My Projects

Create a visual campaign explaining market segmentation strategy for Liverpool ONE retail district, making complex marketing concepts accessible and engaging.

Developed a compelling poster that visually breaks down consumer segments and shopping behaviours, targeting different buyer personas within the retail environment.

Demonstrated understanding of consumer psychology, market analysis, and visual communication to explain complex marketing concepts in an engaging, accessible way.

Recognition as competition winner for strategic creativity and execution excellence.

Present compelling sponsorship opportunities and partnership value propositions to a community sports organisation, building a credible business case for investment.

Created a comprehensive sponsorship deck outlining clear business benefits, activation opportunities, community impact, strategic alignment, and ROI success metrics.

Researched sponsorship models, identified target audience demographics, and developed a compelling business case with actionable activation strategy tailored to the club's community focus.

Professional sponsorship proposal ready for partnership discussion, demonstrating strategic business thinking and stakeholder communication skills.

Capture and amplify brand presence at India's premier fashion industry event with high-profile talent attendance, managing real-time digital strategy under live-event pressure.

• Led end-to-end digital content capture and social media strategy
• Conducted celebrity interviews with Mannara Chopra and Sonali Kulkarni
• Managed talent interactions and high-profile event logistics
• Created engaging, real-time social media content across platforms
• Navigated live-event challenges and crisis communication

• Amplified brand reach and engagement across all social channels
• Generated high-quality celebrity content and endorsements
• Built brand authority within the fashion industry space

Develop cohesive digital marketing strategy and creative execution across three distinct hospitality brands while maintaining individual brand identities and scaling campaigns simultaneously.

• Urban Juice Café — Health-focused juice bar
• Big Little Bombaye — Casual dining concept
• Casa De Reva — Lifestyle dining

• Directed cross-brand digital marketing strategy
• Designed all promotional materials (flyers, menus, packaging, social graphics)
• Managed end-to-end seasonal campaign rollouts
• Partnered on high-profile live events (Farhan Live Concert)
• Led marketing launches for 2 new outlet locations

• Boosted brand engagement and customer acquisition across all properties
• Successfully drove foot traffic to new locations
• Built consistent brand identity across all touchpoints over 5 years